Working the First Sales Meeting with High Tech Customers


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Great insights into the first sales meeting approach with high-tech customers, emphasizing rapport-building, agenda-setting, and understanding the customer’s needs! I appreciate the suggestion of upfront pricing discussion and relating it to successful use cases, fostering trust and encouraging an investment view. The recommendation to identify clear next steps keeps momentum and ensures communication continuity. Moreover, the recognition that good connections, even without immediate sales, can lead to future opportunities reflects a crucial long-term view in sales relationships. In future, addressing strategies for handling objections during the initial meeting could enhance the piece.

FindLight Sales Academy

Thanks for your feedback! We are glad you found the piece useful. We totally understand your point about discussing how to handle objections – it’s a great suggestion. We will make sure to include it in our future writings. Thanks again for taking the time to share your thoughts!