optimization ensures frequent views
and effective buyer engagement
channels enhance your outreach
to potential buyers worldwide
increase your brand awareness
and lead generation
Pay Per Lead
$575/yr + $39/lead
- 1. Self posting of products: Upload products yourself through an intuitive two-step process. Same format and view as those for fully assisted postings. Upload up to 20 products for free or upgrade to any other tier to upload unlimited number of products.
- 2. Fully assisted postings: Delegate the product uploading process to FindLight. Our team of experienced content managers will upload your products and place them in the most relevant categories. Fully assisted postings are reviewed by our editorial staff to ensure that the content is highly readable and contains adequate amount of information.
- 3. SEO friendly postings: Search Engine Optimization (SEO) for all posted products, including proper choice of title, density of keywords and readability for maximum SEO friendly web exposure. SEO optimized pages have a higher chance of appearing in organic (Google/Yahoo/Bing) search results.
- 4. Sales Leads: Receive unlimited number of leads directly from thousands of potential buyers on FindLight. FindLight visitors can request a quote on any product posting by only two clicks providing you a contact-back information for further follow-up. All packages except for "Pay Per Lead" allow receiving an unlimited number of leads for each posted product as part of a package. There is a strong correlation between the number of products posted and the number of leads received. In the "Pay Per Lead" package, each lead is priced at $35 in addition to the $275 annual subscription fee. FindLight qualifies leads by collecting information about the buyer (name, organization, email address, phone number, intended use of the product) prior to sending to vendors. When unsure about the origin and the quality of a lead we still share it with a vendor but do not charge for it.
5. Turbo Leads: Turbo Leads feature allows buyers to solicit quotes for competing products from alternate vendors within the same product category. Vendors with the Turbo Leads feature activated will receive copies of requests for quotes sent from buyers to other vendors. Buyers can opt-in or out of this feature when requesting a quote.
You can easily opt-in or opt-out of this feature from Contact Preferences menu in your account. To opt out simply uncheck the box next to “Receive Turbo Leads”.When opted out, leads directed to you will not be forwarded to other vendors.
* As a premium subscriber, your leads will always be private and will not be shared as Turbo Leads.
- 6. Custom Lead Forms Option to customize the contact fields in online quotation request form used by the buyers.
- 7. Social media Marketing: Social Media Marketing through FindLight's established channels including posting of promotional content in over 50 highly visible professional groups in social media sites.
- 8. Banner Ads: Placement of selected product postings on FindLight's home page banner to appear on rotating basis. We have observed that products displayed on the home page banner exhibit disproportionally large number of clicks from potential buyers.
- Upper Banner: FindLight’s home page exhibits a large rotating banner of a few unique products at any given time. The set of banner products refreshes periodically a few times per day. The number of banner ads and the refresh rate are controlled by the FindLight Administrator. The banner ad consists of a high-resolution image of a product, a title, and a concise marketing message about the product, service or the vendor. Clicking on a banner takes the visitor to the product posting page which has the detailed description and the specifications of the model.
- Lower Banner: FindLight’s home page also contains a lower rotating banner of a smaller size situated in the bottom part of the homepage. This banner showcases the vendor’s logo along with a short description. Banners contain hyperlinks to the product postings for increased web traffic.
- 9. Premium Placement: Premium placement of selected products on the top position in the respective product categories. A listing chosen for premium placement is anchored in the top position of a product category for maximum visibility. Only two listings in any product category will be chosen to appear in the top position at any given time. Premium listings appear on rotating basis from a limited pool of sponsored products by select vendors.
- 10. Analytics Dashboard: Online real-time marketing analytics including:
- Number of clicks on each product listing (available for all accounts)
- Air time on home page top banner
- Number of clicks on a listing coming from the banner on home page
- Number of sales leads
- Number of social media posts of product listings, associated social media shares in professional groups, and audience reach
- Number of blog posts about the vendor or product and associated social shares
- Number of products posted on FindLight on behalf of the vendor
- Geographic breakdown of the traffic
- 11. Backlinks: Each product posting will have a backlink to the vendors webpage placed under the title of the product posting
- 12. Content refresh: Quarterly email reminders to ensure that the data sheets and product information on FindLight are correct and up to date. FindLight's team of experienced content managers will work with you to refresh and update information on the website as needed.
- 13. Blogging Exposure: A high quality blog article on the latest innovative technology, application or science behind the products that your company supplies. FindLight’s editorial staff will lead the content development and create an interesting article that will cater to a wide audience of scientists and engineers. Articles are published on FindLight Blog and distributed via various social media networks.
The blog article will display an explicit “sponsorship” right underneath the blog title displaying your logo and the company as the sponsor of the article. This will be followed by an introductory paragraph about your company and a link to one of your products on FindLight.
Note: All payments are fully refundable within 30 days of package purchase. Simply send us an email or downgrade and we will reimburse you fully within 30 days.